Joe Burnett, vice president of Bitcoin strategy at Strive (Nasdaq: ASST), has reaffirmed one of the crypto market's more aggressive long-term forecasts. Strive is a publicly traded Bitcoin treasury and asset-management company.
Asked whether he still stood by the target during an Aug. 19 interview with Sujal Jethwani, Burnett said: "Yes, I do."
Burnett said the forecast is not a near-term price call. His framework looks five to 10 years ahead and separates Bitcoin's potential into what he describes as a bear case and a more bullish scenario.
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Burnett's lower-end scenario assumes Bitcoin merely reaches parity with gold, which he estimated at roughly a $30 trillion market capitalization.
"If it simply matches gold parity, a $30 trillion asset, Bitcoin would be around one to two million dollars per coin."
His argument rests partly on scarcity. Gold supply can expand through mining, while Bitcoin's issuance is programmed to eventually approach zero and its supply is capped at 21 million BTC.
Burnett therefore considers gold parity a conservative outcome rather than his central forecast, arguing that Bitcoin has advantages in portability, divisibility and scarcity.
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That view remains highly speculative. Bitcoin would need to increase many times over from current levels even to reach Burnett's lower scenario.
Burnett's more bullish case assumes technological progress makes goods, services and even assets traditionally used to preserve wealth easier to produce.
"I think with AI and robotics [...] we're creating an abundance of a lot of things."
He argued that automation could lower scarcity across areas ranging from consumer goods and construction to corporate profits, as competitors use AI to erode existing businesses' advantages.
Bitcoin, by contrast, cannot be produced faster simply because technology improves.
"It's the one thing AI and robotics can't create more of."
Burnett said an $11 million Bitcoin would imply a market value of roughly $230 trillion, representing around 11% to 12% of global wealth under his assumptions.
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In that scenario, he said markets such as equities, fixed income and real estate could still remain larger.
He also acknowledged that the thesis carries risks, including software vulnerabilities and quantum computing. However, Burnett argued that fixable bugs would not necessarily invalidate Bitcoin's long-term case, pointing to the network's history of correcting software flaws.
The forecast remains a scenario rather than a guaranteed price target, and depends on assumptions about adoption, global asset values and Bitcoin's future role as a store of value.
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This story was originally published by TheStreet on Aug 26, 2026, where it first appeared in the MARKETS section. Add TheStreet as a Preferred Source by clicking here.