NEW JERSEY (PIX11) -- New Jersey is allowing some restaurants and bars to continue selling alcoholic beverages for takeout.
New Jersey Governor Mikie Sherrill signed legislation on Friday that gives eligible businesses more flexibility to sell and deliver alcoholic beverages off their premises.
The law, Senate Bill 4384, makes permanent provisions first established during the COVID-19 pandemic.
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"New Jersey's small businesses shouldn't have to navigate outdated rules just to serve their customers and grow," said Governor Sherrill. "Cocktails to-go worked, customers liked it, and small businesses told us it was another way to bring in revenue. Today, we're making it permanent."
The law, originally set to expire on September 1st, allowed businesses to sell mixed drinks and other alcoholic beverages in sealed containers.
Under the new law, eligible businesses can continue selling sealed mixed drinks for off-premises consumption and may deliver certain alcoholic beverages, including beer, hard seltzers and cocktails.
In states where alcohol-to-go is allowed, 79% of wine drinkers, 77% of beer drinkers, and 74% of cocktail drinkers were more likely to choose restaurants for delivery due to to-go cocktails, according to one study.
Matthew Euzarraga is a multimedia journalist from El Paso, Texas. He has covered local news and LGBTQIA topics in the New York City Metro area since 2021. He joined the PIX11 Digital team in 2023. You can see more of his work here.
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